Bruce Vaio, the Owner and Managing Partner of SaniSafe, grew his company’s revenue from $1 million in 2014 to $2.5 million in 2017, a 140% increase, and to around $3.7 million in 2018.
SaniSafe is a designer and fabricator of plastic and acrylic products.
In this interview with Eversprint‘s Malcolm Lui, Bruce shares how he and his team accelerated their high value sales by:
- Implementing new processes, IT and equipment, and upgrading staff.
- Focusing on what they do best: “imagineering” value for customers.
- Going after big targets with small shots: singles instead of home runs.